Get More Visibility When Families Search for Care
Sponsor your LTC News Care Directory listing to receive enhanced search placement, eliminate competitor ads from your listing page and increase your visibility with families searching for long-term care services in your area.
$100 per month per listing. No long-term contract. Cancel anytime.
Make sure your business listing is standing out.
Sponsoring your Care Directory listing gives you premium placement in search results, removes competitor ads from your page, and helps more families in your area find you. No contracts. Cancel anytime.
Three things that change how families find you.
Better Search Placement
Sponsored listings appear at the top of directory search results in your area. When families search for care providers near them, you show up first.
No Competitor Ads
Your listing page is yours alone. Competitor listings are removed, so families stay focused on your business.
More Visibility
Sponsored listings receive greater visibility with families actively searching the LTC News Care Directory for long-term care providers and services.
Simple, flexible, no surprises.
Claim and verify your listing
If you haven't already, claim your free listing in the Care Directory. Verification takes 5–7 business days.
Choose how many listings to sponsor
Each sponsorship license covers one listing. Sponsor one location or all of them - it's up to you.
Assign your licenses
Pick which verified listings get the sponsorship boost. You can reassign licenses between your listings anytime.
Go live
Your sponsored listing starts appearing with enhanced placement immediately. Manage everything from your Business Portal dashboard.
Sponsor One Location or Many
Each sponsorship license applies to one Care Directory listing. Sponsor a single location, several locations or your entire organization.
You can assign and reassign sponsorship licenses among your verified listings as your needs change.
- Billed monthly to your card on file
- Add or remove licenses anytime
- Prorated when you upgrade mid-cycle
- Cancel anytime - your sponsorship stays active through the end of your billing period
Frequently Asked Questions
Do I need a sponsored listing to be in the Care Directory?
No. Your listing is free - always. Sponsorship is an optional upgrade for businesses that want more visibility.
Can I sponsor some listings but not others?
Yes. Each license covers one listing. You choose which listings to sponsor and can change your selection anytime.
What does a sponsored listing include?
Sponsored listings receive priority placement in Care Directory search results for your area, removal of competitor listings from your listing page, and increased visibility to families searching for long-term care providers. Your listing information, photos, and services remain the same. Sponsorship enhances how and where your listing appears.
What happens if I cancel?
Your sponsorship stays active until the end of your current billing period. After that, your listing returns to standard placement. Your listing and all your information remain in the directory - nothing is deleted.
How do I get started?
Log in to your Business Portal account, navigate to the Subscriptions page, and choose the number of licenses you need. If you haven't claimed your listing yet, start there - it's free.
Does sponsorship guarantee calls, leads or new residents/clients?
No. Sponsorship increases visibility and placement within the LTC News Care Directory but does not guarantee inquiries, leads, admissions or other business results.
Can I sponsor more than one location?
Yes. Each sponsorship license covers one listing. You can purchase as many licenses as you need and assign each one to a different verified listing. This works whether you have two locations or two hundred.
Where do sponsored listings appear?
Sponsored listings appear before unsponsored listings on Care Directory search results pages when families search for care providers in your area. This means your business shows up first, ahead of other providers who have not sponsored their listing.
Can I move a sponsorship license from one location to another?
Yes. You can reassign a sponsorship license from one verified listing to another at any time from the Subscriptions page in your Business Portal account. The change takes effect immediately.
Is there a long-term contract?
No. Sponsorships are billed monthly with no long-term commitment. You can add licenses, remove licenses, or cancel entirely at any time. Changes take effect at the end of your current billing period.
What happens to my listing if I cancel sponsorship?
Your sponsorship remains active through the end of your current billing period. After that, your listing returns to standard placement in the Care Directory. Your listing, business information, photos, and services all remain exactly as they are. Nothing is removed or deleted.
Do I lose my free listing if I stop sponsoring?
No. The business listing remains in the LTC News Care Directory and returns to standard placement.
Do I have to sponsor my listing to be included in the directory?
No. Claiming and managing an eligible listing is free. Sponsorship is optional.